Sales Marketing Profit https://www.salesmarketingprofit.com Sales Marketing Profit [SMP] with James Schramko and Taki Moore Fri, 25 May 2018 14:00:22 +0000 en-US hourly 1 Real World Sales and marketing Case Studies - No Theory, Just Real Results… James Schramko, Taki Moore clean James Schramko, Taki Moore james@superfastbusiness.com james@superfastbusiness.com (James Schramko, Taki Moore) 2015 SuperFastBusiness Sales Marketing Profit — SMP with James Schramko and Taki Moore Sales Marketing Profit http://s3.amazonaws.com/kickingback/salesmarketingprofit.jpg https://www.salesmarketingprofit.com 30 – Productized Services - Sales Marketing Profit https://www.salesmarketingprofit.com/podcast/30-productized-services https://www.salesmarketingprofit.com/podcast/30-productized-services#comments Thu, 11 Aug 2016 08:51:14 +0000 http://www.salesmarketingprofit.com/?p=575 Are you running a service-based business? Tune in to this episode and find out how you can deliver your services to the right customers and get paid the right price for the value you offer.

Sell products, not time

Sell products, not time

 

In the podcast:

00:28 – The case of undercharging and over delivering
02:20 – If you do that one little change
02:26 – What is your effective hourly rate?
05:01 – The first step to clarity
05:13 – Benchmarks to look for
05:53 – On the verge of a breakdown?
08:35 – The key to productized services
09:54 – You can buy THIS
12:30 – Why you should encourage consumption
15:23 – Treat yourself as your best _____
17:00 – Can you shift your clients?
19:20 – Big lessons and takeaways
23:28 – Focus on THIS for recurring income
27:10 – Can you do it with no tools?
29:10 – Action steps

how-to-get-paid-what-your-service-is-worth

 

Tweetables:

Know what your hour is actually worth. [Click To Tweet]
Focus on the package, not the time. [Click To Tweet]
Pay yourself first. [Click To Tweet]
Swap places with your future self and not with someone else. [Click To Tweet]

 

Mentioned in the episode: John Warrillow Shares Subscription Business Tips From The Automatic Customer Book

 

Visit James
Visit Taki

]]>
https://www.salesmarketingprofit.com/podcast/30-productized-services/feed 2 Are you running a service-based business? Tune in to this episode and find out how you can deliver your services to the right customers and get paid the right price for the value you offer.   In the podcast: 00:28 – The case of undercharging and over d...  
In the podcast:
00:28 – The case of undercharging and over delivering

02:20 – If you do that one little change

02:26 – What is your effective hourly rate?

05:01 – The first step to clarity

05:13 – Benchmarks to look for

05:53 – On the verge of a breakdown?

08:35 – The key to productized services

09:54 – You can buy THIS

12:30 – Why you should encourage consumption

15:23 – Treat yourself as your best _____

17:00 – Can you shift your clients?

19:20 – Big lessons and takeaways

23:28 – Focus on THIS for recurring income

27:10 – Can you do it with no tools?

29:10 – Action steps

Download the How To Get Paid What Your Service Is Worth PDF Guide

 
Tweetables:
Know what your hour is actually worth. [Click To Tweet]

Focus on the package, not the time. [Click To Tweet]

Pay yourself first. [Click To Tweet]

Swap places with your future self and not with someone else. [Click To Tweet]
 
Mentioned in the episode: John Warrillow Shares Subscription Business Tips From The Automatic Customer Book
 
Visit James

Visit Taki
]]>
James Schramko, Taki Moore clean 30:05 service packages, recurring income, service pricing, effective hourly rate, undercharging, Taki Moore, James Schramko
29 – The Douchebag Effect - Sales Marketing Profit https://www.salesmarketingprofit.com/podcast/29-the-douchebag-effect https://www.salesmarketingprofit.com/podcast/29-the-douchebag-effect#respond Thu, 04 Aug 2016 06:50:02 +0000 http://www.salesmarketingprofit.com/?p=548 Client S had a problem: how to pitch a mastermind at his workshops without coming off as a douche. With Taki’s help, he found a 4-step technique to make offers that people would listen to and actually take him up on.

Feeling like a douchebag?

Feeling like a douchebag?

 

Episode highlights:

01:09 – The story of Client S
03:06 – Two things going wrong
05:54 – Be a douchebag or a loser?
06:34 – What Client S and Taki worked on
08:12 – The people who come back in the room
11:30 – Working out the fit
12:10 – 4 steps to a clean sell
14:58 – Getting people out of “I can do this myself”
16:48 – Building the desire
20:06 – Laying out the logistics
22:11 – The invitation
25:30 – The call to adventure
27:06 – Where Client S is now
27:40 – Lessons learned
30:21 – Some first steps you can do

how-to-pitch-cleanly-and-effectively-at-events

 

Tweetables:

If you have to pitch at the end, you haven’t done a good job up front. [Click To Tweet]
The biggest competitor you’ve got is apathy. [Click To Tweet]
The reason people come is the reason they’ll buy. [Click To Tweet]
Challenge by choice, not pitch. [Click To Tweet]

 

Visit James
Visit Taki

]]>
https://www.salesmarketingprofit.com/podcast/29-the-douchebag-effect/feed 0 Client S had a problem: how to pitch a mastermind at his workshops without coming off as a douche. With Taki’s help, he found a 4-step technique to make offers that people would listen to and actually take him up on.  
Episode highlights:
01:09 – The story of Client S

03:06 – Two things going wrong

05:54 – Be a douchebag or a loser?

06:34 – What Client S and Taki worked on

08:12 – The people who come back in the room

11:30 – Working out the fit

12:10 – 4 steps to a clean sell

14:58 – Getting people out of “I can do this myself”

16:48 – Building the desire

20:06 – Laying out the logistics

22:11 – The invitation

25:30 – The call to adventure

27:06 – Where Client S is now

27:40 – Lessons learned

30:21 – Some first steps you can do

Download the How To Pitch Cleanly And Effectively At Events PDF Guide

 
Tweetables:
If you have to pitch at the end, you haven’t done a good job up front. [Click To Tweet]

The biggest competitor you’ve got is apathy. [Click To Tweet]

The reason people come is the reason they’ll buy. [Click To Tweet]

Challenge by choice, not pitch. [Click To Tweet]
 
Visit James

Visit Taki
]]>
James Schramko, Taki Moore clean 33:11 sales pitch, sales offer, Taki Moore, James Schramko, live events, how to make a pitch
28 – The Business - Sales Marketing Profit https://www.salesmarketingprofit.com/podcast/28-the-business https://www.salesmarketingprofit.com/podcast/28-the-business#respond Thu, 15 Oct 2015 09:45:21 +0000 http://www.salesmarketingprofit.com/?p=521 Ezra had all the ingredients of success: energy, expertise, charisma. What he didn’t have was the leverage to scale his business. With James’s help, he learned the skills he needed to build a team and increase his business’s capacity, creating growth and letting him enjoy doing what he was good at.

jedi-training

I do it, we do it, you do it

In this episode:

01:00 – From client to good friend
01:29 – He wants to scale up, but…
02:56 – The importance of a team
04:36 – Here’s how you can buy time
05:06 – A proven task transfer method
08:38 – Have built-in redundancy
09:09 – The myth of the super VA
10:18 – How to cut down on email
12:10 – A business-doubling course
14:00 – Getting more out of meetings
15:10 – Effective onboarding
19:52 – What the business looks like now
20:50 – Where scale really comes from
22:31 – Some action steps
23:40 – A self-hiring business
24:54 – Best tools so far

 

Tweetables:

You can only do so much by yourself. [Click To Tweet]
I do it, we do it, you do it. [Click To Tweet]
Two is one and one is none. [Click To Tweet]
Scale comes from leadership. [Click To Tweet]

 

Visit James
Visit Taki

]]>
https://www.salesmarketingprofit.com/podcast/28-the-business/feed 0 Ezra had all the ingredients of success: energy, expertise, charisma. What he didn’t have was the leverage to scale his business. With James’s help, he learned the skills he needed to build a team and increase his business’s capacity, In this episode:
01:00 – From client to good friend

01:29 – He wants to scale up, but…

02:56 – The importance of a team

04:36 – Here’s how you can buy time

05:06 – A proven task transfer method

08:38 – Have built-in redundancy

09:09 – The myth of the super VA

10:18 – How to cut down on email

12:10 – A business-doubling course

14:00 – Getting more out of meetings

15:10 – Effective onboarding

19:52 – What the business looks like now

20:50 – Where scale really comes from

22:31 – Some action steps

23:40 – A self-hiring business

24:54 – Best tools so far
 
Tweetables:
You can only do so much by yourself. [Click To Tweet]

I do it, we do it, you do it. [Click To Tweet]

Two is one and one is none. [Click To Tweet]

Scale comes from leadership. [Click To Tweet]
 
Visit James

Visit Taki
]]>
James Schramko, Taki Moore clean 26:13 building a team, scaling a business, team management, how to hire, Taki Moore, James Schramko, onboarding process
27 – The Time Shrinker - Sales Marketing Profit https://www.salesmarketingprofit.com/podcast/27-the-time-shrinker https://www.salesmarketingprofit.com/podcast/27-the-time-shrinker#respond Wed, 02 Sep 2015 07:13:32 +0000 http://www.salesmarketingprofit.com/?p=507 This week’s SMP episode takes a look at Raj, who’s built a business in the field of law, where scaling is a challenge. With Taki’s help, he applied a framework that has made him mostly redundant in his business, giving him ample time to strategize for growth and to just enjoy life.

Raj

Podcast highlights:

01:02 – Hard to scale, resistant to change
03:12 – The goal is leverage
03:35 – The framework
04:06 – Make it up, make it real, make it recur
05:36 – The no. 1 job of an entrepreneur
07:37 – In terms of action
09:13 – Have the stakeholders present
11:10 – Learn this secret trick
12:19 – A shocking realization
13:48 – What’s working, what’s not?
16:49 – The results of the changes
17:34 – Think entity, not personality
18:43 – Build up the scale before you need it
20:02 – Package and systematize
21:00 – Leverage early, leverage often
22:11 – The prescription to take
23:13 – This is where it’s at

Tweetables:

Good for the ego, bad for scale. [Click To Tweet].
Attract, convert, deliver. [Click To Tweet].
An awesome business works when you’re not there. [Click To Tweet].
Never get good at the little jobs. [Click To Tweet].
Manage the system, not the people. [Click To Tweet].

 

Visit James
Visit Taki

]]>
https://www.salesmarketingprofit.com/podcast/27-the-time-shrinker/feed 0 This week’s SMP episode takes a look at Raj, who’s built a business in the field of law, where scaling is a challenge. With Taki’s help, he applied a framework that has made him mostly redundant in his business,
Podcast highlights:
01:02 – Hard to scale, resistant to change

03:12 – The goal is leverage

03:35 – The framework

04:06 – Make it up, make it real, make it recur

05:36 – The no. 1 job of an entrepreneur

07:37 – In terms of action

09:13 – Have the stakeholders present

11:10 – Learn this secret trick

12:19 – A shocking realization

13:48 – What’s working, what’s not?

16:49 – The results of the changes

17:34 – Think entity, not personality

18:43 – Build up the scale before you need it

20:02 – Package and systematize

21:00 – Leverage early, leverage often

22:11 – The prescription to take

23:13 – This is where it’s at
Download the PDF notes
Tweetables:
Good for the ego, bad for scale. [Click To Tweet].

Attract, convert, deliver. [Click To Tweet].

An awesome business works when you’re not there. [Click To Tweet].

Never get good at the little jobs. [Click To Tweet].

Manage the system, not the people. [Click To Tweet].
 
Visit James

Visit Taki
]]>
James Schramko, Taki Moore clean 25:15 scaling a business, business framework, standard operating procedures, creating systems, James Schramko, Taki Moore
26 – Half Pregnant - Sales Marketing Profit https://www.salesmarketingprofit.com/podcast/26-half-pregnant https://www.salesmarketingprofit.com/podcast/26-half-pregnant#respond Tue, 11 Aug 2015 09:04:11 +0000 http://www.salesmarketingprofit.com/?p=498 Shane and Jocelyn Sams owned a successful business, but the income was inconsistent. Some parts of the year were good. Finding new people to make a single purchase was exhausting. James helped the Sams by creating a more predictable and sustainable income – which completely changed their life. Find out how in this episode.

pregnant-belly

This week in the podcast:

01:51 – Are you living launch to launch?
03:31 – The reality about earning from a launch
05:07 – What it really means to offer a lifetime subscription
06:30 – When you believe your own B.S.
07:01 – If you have inconsistent income…
08:32 – This model is the solution
09:00 – Lifetime vs. forever customer
10:48 – One secret to having people stay
11:42 – What the Sams did that changed everything
12:44 – Lessons learned
15:41 – Some great discoveries
16:51 – Mindset shift
18:12 – The snowflake to snowball metaphor
19:48 – The best person to buy a high-priced product
21:59 – What resources were used?
24:14 – The results
26: 15 – Why big launches don’t make a business

 
Tweetables:

Be all in, not half pregnant. [Click To Tweet].
Reduce the complexity. [Click To Tweet].
Simple is better. [Click To Tweet].

 
Feel free to leave your comments below

 

Visit James
Visit Taki

]]>
https://www.salesmarketingprofit.com/podcast/26-half-pregnant/feed 0 Shane and Jocelyn Sams owned a successful business, but the income was inconsistent. Some parts of the year were good. Finding new people to make a single purchase was exhausting. James helped the Sams by creating a more predictable and sustainable inc...
This week in the podcast:
01:51 – Are you living launch to launch?

03:31 – The reality about earning from a launch

05:07 – What it really means to offer a lifetime subscription

06:30 – When you believe your own B.S.

07:01 – If you have inconsistent income…

08:32 – This model is the solution

09:00 – Lifetime vs. forever customer

10:48 – One secret to having people stay

11:42 – What the Sams did that changed everything

12:44 – Lessons learned

15:41 – Some great discoveries

16:51 – Mindset shift

18:12 – The snowflake to snowball metaphor

19:48 – The best person to buy a high-priced product

21:59 – What resources were used?

24:14 – The results

26: 15 – Why big launches don’t make a business
 

Tweetables:
Be all in, not half pregnant. [Click To Tweet].

Reduce the complexity. [Click To Tweet].

Simple is better. [Click To Tweet].
 

Feel free to leave your comments below
 
Visit James

Visit Taki
]]>
James Schramko, Taki Moore clean 27:22 James Schramko, Taki Moore, case study, half pregnant, midset shift, recurring subscription, membership model, lifetime customer
25 – Magic Pills - Sales Marketing Profit https://www.salesmarketingprofit.com/podcast/25-magic-pills https://www.salesmarketingprofit.com/podcast/25-magic-pills#comments Fri, 07 Aug 2015 08:12:30 +0000 http://www.salesmarketingprofit.com/?p=489 Lars owns one of the top 10 agencies in the U.S. and is an in-demand coach to real estate agents. He’s doing one-on-one coaching and feels that he’s on a mission to help more people. Taki teaches him how to scale things up from one-on-one to group coaching  through The Magic Pills Framework.

pills

In this podcast:

00:48 – A dude on a mission for this week’s case study
01:54 – Doing good, but want to do more
03:10 – The big problem
03:52 – Shifting from one-on-one to group coaching
05:44 – The solution
06:22 – Why fixed term membership is easy to sell
08:00 – Reframe from price to availability
10:02 – The 6 Magic Pills Framework
16:14 – And the epic results…
17:32 – The key to getting more income
22:21 – Big lessons
23:46 – The BODMAS entrepreneur formula
26:04 – Three prescriptions
Tweetables:

The network effect [Click To Tweet].
Teach your prospects what to ask for. [Click To Tweet].
Do more of less. [Click To Tweet].
What’s the cost of NOT doing it? [Click To Tweet].
Simplify to multiply. [Click To Tweet].
Leave your comments below

 

Visit James
Visit Taki

]]>
https://www.salesmarketingprofit.com/podcast/25-magic-pills/feed 2 Lars owns one of the top 10 agencies in the U.S. and is an in-demand coach to real estate agents. He’s doing one-on-one coaching and feels that he’s on a mission to help more people. Taki teaches him how to scale things up from one-on-one to group coac...
In this podcast:
00:48 – A dude on a mission for this week’s case study

01:54 – Doing good, but want to do more

03:10 – The big problem

03:52 – Shifting from one-on-one to group coaching

05:44 – The solution

06:22 – Why fixed term membership is easy to sell

08:00 – Reframe from price to availability

10:02 – The 6 Magic Pills Framework

16:14 – And the epic results…

17:32 – The key to getting more income

22:21 – Big lessons

23:46 – The BODMAS entrepreneur formula

26:04 – Three prescriptions

Tweetables:
The network effect [Click To Tweet].

Teach your prospects what to ask for. [Click To Tweet].

Do more of less. [Click To Tweet].

What’s the cost of NOT doing it? [Click To Tweet].

Simplify to multiply. [Click To Tweet].

Leave your comments below
 
Visit James

Visit Taki
]]>
James Schramko, Taki Moore clean 28:47 James Schramko, Taki Moore, case study, coaching tips, frameworks, more profit, group coaching
24 – Tuning The Machine - Sales Marketing Profit https://www.salesmarketingprofit.com/podcast/24-tuning-the-machine https://www.salesmarketingprofit.com/podcast/24-tuning-the-machine#respond Wed, 01 Jul 2015 06:12:54 +0000 http://www.salesmarketingprofit.com/?p=477 Peter Moriarty owned a 6-year-old business. His dilemma when he came to James was choppy sales flow and too much work. The solution: Use the machine. In this episode, find out how James helped him build authority, create effective sales funnels and use the powerful tools at his disposal to automate marketing and reduce his workload.

tuning-the-machine

In the podcast:

01:25 – Meet Peter Moriarty
02:53 – Inspiration or desperation?
04:58 – Balancing between delivery and marketing
05:30 – Two rules about tools
07:11 – Owning the racecourse
07:59 – Reactivation and nurturing
09:28 – Get the Chocolate Wheel course for free
10:53 – The Octopus Strategy
12:18 – What’s working now for Peter
13:29 – A look at the results
16:53 – The takeaways
18:11 – Make the machine work for you
18:43 – Why give free content?
21:50 – A quick recap

 

Tweetables:
Have a machine. [Click To Tweet]
Webinars are like defibrillators. [Click To Tweet]
Get the ownership of your ideas. [Click To Tweet]

 

We welcome your comments

 

Visit James
Visit Taki

]]>
https://www.salesmarketingprofit.com/podcast/24-tuning-the-machine/feed 0 Peter Moriarty owned a 6-year-old business. His dilemma when he came to James was choppy sales flow and too much work. The solution: Use the machine. In this episode, find out how James helped him build authority,
In the podcast:
01:25 – Meet Peter Moriarty

02:53 – Inspiration or desperation?

04:58 – Balancing between delivery and marketing

05:30 – Two rules about tools

07:11 – Owning the racecourse

07:59 – Reactivation and nurturing

09:28 – Get the Chocolate Wheel course for free

10:53 – The Octopus Strategy

12:18 – What’s working now for Peter

13:29 – A look at the results

16:53 – The takeaways

18:11 – Make the machine work for you

18:43 – Why give free content?

21:50 – A quick recap
 
Tweetables:

Have a machine. [Click To Tweet]

Webinars are like defibrillators. [Click To Tweet]

Get the ownership of your ideas. [Click To Tweet]
 
We welcome your comments
 
Visit James

Visit Taki
]]>
James Schramko, Taki Moore clean 24:49 business strategy, reduce workload, automate marketing, Taki Moore, James Schramko, create sales funnel, own the racecourse
23 – The Upgrade - Sales Marketing Profit https://www.salesmarketingprofit.com/podcast/23-the-upgrade https://www.salesmarketingprofit.com/podcast/23-the-upgrade#comments Wed, 24 Jun 2015 08:17:08 +0000 http://www.salesmarketingprofit.com/?p=462 Gaby was working with the wrong customers and deep down she knew it. As a result, she was working too hard and her customers were overwhelmed. But with the right coaching, she was able to make key upgrades in her avatar which improved her clients’ results and earned her more profit and more freedom.

This week in the podcast:

01:34 – There is such a thing as the wrong customer
02:28 – Do you have this fear?
03:30 – Why a higher price is sometimes better
04:16 – The secret to a great coaching program
07:10 – You can’t tell people who and what to pay
09:20 – Making the change
09:58 – The avatar interview: Filtering clients
11:28 – A more effective way to measure your worth
14:18 – You need to know this life-saving tip
15:26 – More changes that doubled her profit
18:19 – Learn how to move a prospect to a customer in the Triage episode
18:45 – The outcome
19:55 – Big lessons
22:46 – Wrapping up
23:33 – Action steps

 

Tweetables:

When people pay, they pay attention. [Click To Tweet].
If you break your rules, you break your values. [Click To Tweet].
Don’t tell the market what it can afford. [Click To Tweet].

 

Resource: Taki Triage PDF

 

Feel free to comment below

 

Visit James
Visit Taki

]]>
https://www.salesmarketingprofit.com/podcast/23-the-upgrade/feed 2 Gaby was working with the wrong customers and deep down she knew it. As a result, she was working too hard and her customers were overwhelmed. But with the right coaching, she was able to make key upgrades in her avatar which improved her clients’ resu...
This week in the podcast:
01:34 – There is such a thing as the wrong customer

02:28 – Do you have this fear?

03:30 – Why a higher price is sometimes better

04:16 – The secret to a great coaching program

07:10 – You can’t tell people who and what to pay

09:20 – Making the change

09:58 – The avatar interview: Filtering clients

11:28 – A more effective way to measure your worth

14:18 – You need to know this life-saving tip

15:26 – More changes that doubled her profit

18:19 – Learn how to move a prospect to a customer in the Triage episode

18:45 – The outcome

19:55 – Big lessons

22:46 – Wrapping up

23:33 – Action steps
 
Tweetables:
When people pay, they pay attention. [Click To Tweet].

If you break your rules, you break your values. [Click To Tweet].

Don’t tell the market what it can afford. [Click To Tweet].
 
Resource: Taki Triage PDF
 
Feel free to comment below
 
Visit James

Visit Taki
]]>
James Schramko, Taki Moore clean 25:04 James Schramko, Taki Moore, working less, right customer, be a better coach, know your market, client filter
22 – The Right Fit - Sales Marketing Profit https://www.salesmarketingprofit.com/podcast/22-the-right-fit https://www.salesmarketingprofit.com/podcast/22-the-right-fit#comments Mon, 25 May 2015 07:32:29 +0000 http://www.salesmarketingprofit.com/?p=450 Matt struggled with focus and self-direction challenges in a highly volatile environment. Find out how the right coaching and frameworks helped him pull things together and bring about great improvements in his business.

filters

Topics discussed:

01:32 – The challenge of focus
03:27 – Tracks, filters and barriers
05:57 – What happens when you get a wrong fit
06:56 – When revenue is deceptive
08:14 – Does your team fit your business?
09:00 – What to look for in an offshore team
12:22 – Simplify
14:51 – Google’s example
16:09 – How a simple change impacts complex systems
17:30 – The great outcome
18:37 – Let’s bust it down
20:00 – Pricing and brand strategy
20:32 – Filling the roles you need
20:48 – Beware of the wrong customer
24:00 – Where Matt acquired the solutions
26:22 – What in your world is too complicated?

 

Tweetables:

The ability to focus is key. [Click To Tweet]
Not seeing the real path can limit you. [Click To Tweet]
Screen and filter. [Click To Tweet]
Press the Simple button. [Click To Tweet]

 

Feel free to comment

 

Visit James
Visit Taki

]]>
https://www.salesmarketingprofit.com/podcast/22-the-right-fit/feed 4 Matt struggled with focus and self-direction challenges in a highly volatile environment. Find out how the right coaching and frameworks helped him pull things together and bring about great improvements in his business.
Topics discussed:
01:32 – The challenge of focus

03:27 – Tracks, filters and barriers

05:57 – What happens when you get a wrong fit

06:56 – When revenue is deceptive

08:14 – Does your team fit your business?

09:00 – What to look for in an offshore team

12:22 – Simplify

14:51 – Google’s example

16:09 – How a simple change impacts complex systems

17:30 – The great outcome

18:37 – Let’s bust it down

20:00 – Pricing and brand strategy

20:32 – Filling the roles you need

20:48 – Beware of the wrong customer

24:00 – Where Matt acquired the solutions

26:22 – What in your world is too complicated?
 
Tweetables:
The ability to focus is key. [Click To Tweet]

Not seeing the real path can limit you. [Click To Tweet]

Screen and filter. [Click To Tweet]

Press the Simple button. [Click To Tweet]
 
Feel free to comment
 
Visit James

Visit Taki
]]>
James Schramko, Taki Moore clean 28:03 how to focus, right customer, the right fit, building a team, brand strategy, simplification
21 – Sell Through - Sales Marketing Profit https://www.salesmarketingprofit.com/podcast/21-sell-through https://www.salesmarketingprofit.com/podcast/21-sell-through#respond Mon, 18 May 2015 07:37:15 +0000 http://www.salesmarketingprofit.com/?p=439 Mr. X is in an unusual market. His prospects are busy, skeptical, a little bit old school and not always online. He’s struggling with his small list and finding prospects online. In this episode, discover how he figured out an easy and effortless strategy.

sell-through

This week:

00:59 – This just happened
01:27 – Today’s case study: Old school marketing
05:03 – Selling to vs. selling through
06:45 – Here’s a simple framework
07:27 – Identifying the potential categories
08:23 – Approaching your partners as equals
09:16 – Lead generation by providing advanced value
11:09 – Clever piggyback marketing
13:22 – What are the results? (Hint: 60K a month)
16:32 – Key thoughts
18:28 – 3 steps to put things into play

 

Tweetables:

Selling to vs. selling through [Click To Tweet]
Identify, approach, collaborate. [Click To Tweet]
Deliver value in advance. [Click To Tweet]

 

We welcome your comments

 

Visit James
Visit Taki

]]>
https://www.salesmarketingprofit.com/podcast/21-sell-through/feed 0 Mr. X is in an unusual market. His prospects are busy, skeptical, a little bit old school and not always online. He’s struggling with his small list and finding prospects online. In this episode, discover how he figured out an easy and effortless strat...
This week:
00:59 – This just happened

01:27 – Today’s case study: Old school marketing

05:03 – Selling to vs. selling through

06:45 – Here’s a simple framework

07:27 – Identifying the potential categories

08:23 – Approaching your partners as equals

09:16 – Lead generation by providing advanced value

11:09 – Clever piggyback marketing

13:22 – What are the results? (Hint: 60K a month)

16:32 – Key thoughts

18:28 – 3 steps to put things into play
 
Tweetables:
Selling to vs. selling through [Click To Tweet]

Identify, approach, collaborate. [Click To Tweet]

Deliver value in advance. [Click To Tweet]
 
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James Schramko, Taki Moore clean 20:15 sell through, selling tips, sales strategy, old school marketing, sales framework, advanced value, piggyback marketing