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17 – Five Ones

Marcus was burned out, juggling too many things and not making much money. With Taki’s help, he learned to focus on 5 essential “ones,” resulting in a business that prospered and a lifestyle he could enjoy.


Discussed in the podcast:

01:20 – Back by popular demand
02:30 – Too many balls in the air
03:22 – Multi versus single tasking
07:15 – A strategic game plan
07:59 – The 5 ones
09:02 – How to master anything
09:46 – The steps to your first million
10:42 – Creating an honesty system
11:48 – One thing you can stand behind
13:58 – What if you pick the wrong thing?
16:00 – What resulted
18:51 – Can anyone else do it?
19:40 – Be the person making money
21:02 – Go with what’s working
22:24 – The simple lesson
23:10 – Starting with one
25:40 – Roses and businesses
28:24 – Summing it up


Find the good, then streamline. [Click To Tweet]
When the waves are good, ride all the way to the shore. [Click To Tweet]
Do it enough times to get good. [Click To Tweet]


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  1. I can attest that focusing on one thing clears the head and lessons stress. When I changed my focus to one product/service it was much easier to say yes or no to things.

  2. customerbloom says

    Yes you have raving fans, i’m a SMP “foamer”. BY far again the best value per minute on the internet. The “too many things” on the plate is very hard to see when you are working so hard in the business, because some of us can handle the single project along with extending into other areas that drive overall conversions in total. So much to cover in this episode, just amazing stuff guys.. This is also a transitional discussion when old business models need to be dismissed to focus on the best performing and how to manage it. When you hear James say “one of my mentors..” a nuclear value bomb is about to go off… in this case is TADA – “is it yes or no?”. The millions of wannaprenuers in the comfort zone, ..”i’m working on _____ “, is the curse of the thinking a mile wide and an inch deep.

  3. I think this is my favorite episode thus far! Having been looking for (and creating) systems to keep my focused… this was a great addition. Made a note to fill in my 5 things and start implementing on Monday. 馃檪

  4. Fantastic episode guys – the 5 ones are a great tool to apply to an existing business (as well as a startup as you describe). I’ve got a question for Taki though – you mentioned how you take your family off round the world every year. This sounds like such a great idea, but I’m curious about how you achieve that. I know you’ve got a big family and I wondered how you deal with all the school commitments and so on? Thanks for this podcast guys, it’s always fun to listen.

  5. Great stuff guys. My favourite episode so far. It is a simple process but man being creative I have to hold myself back some times!

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